Mac 14

MacBook Pro PerformanceM5. M5 Pro. M5 Max.Pick your quick.Our most advanced series of chips ever built for a pro laptop. Each chip in the M5 family delivers phenomenal single- and multi-threaded CPU performance and faster unified memory - giving you the kind of speed youve never thought possible. The SSD storage is up to twice as fast as before. And with powerful Neural Accelerators, you can fly through AI tasks at mindbending speeds.Up to 8x faster AI performance than the M1 familyA powerful Neural Accelerator is built into each GPU core of the M5 family of chips, which dramatically speeds up AI tasks like image generation from diffusion models, large language model (LLM) prompt processing and ondevice transformer model training. The 16core Neural Engine drives Apple Intelligence features, making ondevice AI powerful and energy efficient.Run graphics-intensive workflows with re­spon­sive­ness that keeps up with your imagination. Each chip in the M5 family features a GPU with enhanced shader cores and a third-generation raytracing engine, so 3D modelling is crisper and clearer than ever. And Dynamic Caching optimises onchip memory to significantly increase GPU utilisation - driving huge performance boosts for pro apps and games.Three chips.Second to none. M5 brings next-generation speed and powerful ondevice AI to students, business users and aspiring creators. M5 Pro delivers even more power for scientists, engineers, software developers and creative pros tackling intensive projects. Our most advanced chip ever built for a pro laptop. M5 Max is perfect for 3D VFX artists, AI developers and film composers. AIBuilt for AI. From the silicon up.Apple silicon, and every major subsystem that powers it, is designed for AI - creating a platform that comprehensively unites hardware, software and ecosystem. So you can run demanding ondevice AI workloads with incredible power efficiency. And as always, security and privacy are designed in, not just bolted on. Apple Intelligence. Task and you shall receive.Apple Intelligence helps you write, express yourself and get things done effortlessly. Turn a quick note into a polished announcement. Remove distractions from photos with Clean Up. Create unique images with new ChatGPT styles in Image Playground. And use intelligent actions in the Shortcuts app to create automations - like comparing an audio transcription to typed notes and extracting information from a PDF. Apple Intelligence is AI that works for you. Great powers comewith great privacy.Apple Intelligence is designed to protect your privacy at every step. Its integrated into the core of your Mac through ondevice processing. So its aware of your personal information without collecting your personal information. And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.BatteryAll-day battery life.Think outside the socket. MacBook Pro has the longest battery life ever in a Mac - up to 24 hours - so you can work, create and play all day. All models provide the same performance whether theyre plugged in or not. Spend more time coding, learning, streaming, or thinking about your passion, not a socket for your laptop. And when you need to power up, fast charge gets you to 50% in just 30 minutes.macOS TahoeFresh faced. Timelessly Mac.macOS Tahoe with Liquid Glass delivers a refined yet familiar look. With new ways to boost your productivity, work seamlessly with iPhone and get even more from Apple Intelligence, its the most beautiful and powerful version of macOS yet.DisplayLet there be delight. Go from the sunniest terrace to the darkest studio with more ease than ever. The eyepopping Liquid Retina XDR display offers 1,600 nits peak HDR brightness. And it provides up to 1,000 nits of brightness for SDR content in bright light so you can see whats on your screen more clearly outside. In low-light sit

MacBook Pro PerformanceM5. M5 Pro. M5 Max.Pick your quick.Our most advanced series of chips ever built for a pro laptop. Each chip in the M5 family delivers phenomenal single- and multi-threaded CPU performance and faster unified memory - giving you the kind of speed youve never thought possible. The SSD storage is up to twice as fast as before. And with powerful Neural Accelerators, you can fly through AI tasks at mindbending speeds.Up to 8x faster AI performance than the M1 familyA powerful Neural Accelerator is built into each GPU core of the M5 family of chips, which dramatically speeds up AI tasks like image generation from diffusion models, large language model (LLM) prompt processing and ondevice transformer model training. The 16core Neural Engine drives Apple Intelligence features, making ondevice AI powerful and energy efficient.Run graphics-intensive workflows with re­spon­sive­ness that keeps up with your imagination. Each chip in the M5 family features a GPU with enhanced shader cores and a third-generation raytracing engine, so 3D modelling is crisper and clearer than ever. And Dynamic Caching optimises onchip memory to significantly increase GPU utilisation - driving huge performance boosts for pro apps and games.Three chips.Second to none. M5 brings next-generation speed and powerful ondevice AI to students, business users and aspiring creators. M5 Pro delivers even more power for scientists, engineers, software developers and creative pros tackling intensive projects. Our most advanced chip ever built for a pro laptop. M5 Max is perfect for 3D VFX artists, AI developers and film composers. AIBuilt for AI. From the silicon up.Apple silicon, and every major subsystem that powers it, is designed for AI - creating a platform that comprehensively unites hardware, software and ecosystem. So you can run demanding ondevice AI workloads with incredible power efficiency. And as always, security and privacy are designed in, not just bolted on. Apple Intelligence. Task and you shall receive.Apple Intelligence helps you write, express yourself and get things done effortlessly. Turn a quick note into a polished announcement. Remove distractions from photos with Clean Up. Create unique images with new ChatGPT styles in Image Playground. And use intelligent actions in the Shortcuts app to create automations - like comparing an audio transcription to typed notes and extracting information from a PDF. Apple Intelligence is AI that works for you. Great powers comewith great privacy.Apple Intelligence is designed to protect your privacy at every step. Its integrated into the core of your Mac through ondevice processing. So its aware of your personal information without collecting your personal information. And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.BatteryAll-day battery life.Think outside the socket. MacBook Pro has the longest battery life ever in a Mac - up to 24 hours - so you can work, create and play all day. All models provide the same performance whether theyre plugged in or not. Spend more time coding, learning, streaming, or thinking about your passion, not a socket for your laptop. And when you need to power up, fast charge gets you to 50% in just 30 minutes.macOS TahoeFresh faced. Timelessly Mac.macOS Tahoe with Liquid Glass delivers a refined yet familiar look. With new ways to boost your productivity, work seamlessly with iPhone and get even more from Apple Intelligence, its the most beautiful and powerful version of macOS yet.DisplayLet there be delight. Go from the sunniest terrace to the darkest studio with more ease than ever. The eyepopping Liquid Retina XDR display offers 1,600 nits peak HDR brightness. And it provides up to 1,000 nits of brightness for SDR content in bright light so you can see whats on your screen more clearly outside. In low-light sit